Business Plan Case Study Example | Topics and Well Written Essays - 1250 words

Business Plan - Case Study ExampleThe owner of the park with (state no of years) years of experience in buying and selling runny homes has absolute knowledge of the local market conditions. The park in the best of its condition pass on serve the housing needs for many citizens.Market analysis The Park situated half a mile from the lake is a prime occupancy place. The place time for occupancy is a maximum of two months. The place is mostly rented by couples 80% of whom are young and 20% retired. Tenkiller has 70.8 % of the population over 15 years that are under the now married category according to Onboard Informatics 2008. In addition the park is situated in geography with super high floating population. The North Eastern state university has 6500 students in its campus and about 400,000 annually visit the Illinois River and 2,000,000 annually visit Lake Tenkiller.The online rent rates for mobile homes range from $325 to $475 this includes single and double wides.Placement The Park is situated within half a mile from the lake making proximity to the lake and water sports viable and this provide be a unique selling point for the park. In addition to this Lake Tenkiller being a major tourist attraction and place for camping ordain keep the homes at a 90% occupancy.The promotional actProduct The Park after renovation and new homes with a childrens play area and storehouse units will definitely prove moneys worth for tenants and prospects.Promotion The promotional activity for the mobile park will take place in all the principal camping sites and water sport areas where tourist flood in addition to electronic and mailing channels. The park will also be advertised in the North eastern State University and in the neighbouring towns. Below is a business plan for a Mobile Home Park in the state of Oklahoma. The proposal states the viability of the business in alliance with the financials which includes the start up accounts and the projected Profit and loss statements for the first 3 years.Start up expensesLegal$300 letter paperBrochuresConsultantsInsurance$200 Rent Research and DevelopmentExpensed Equipment otherwiseTotal Start up expenses$500 Start up assets property Required$6,000 Other current assets$0 long term assets$91,000 Total assets$97,000 Total requirements$97,500 Start up FundingStart up expenses to fund$500 Start up assets to fund$97,000 Total Funding required$97,500 AssetsNon cash assets from start up$91,000 Cash requirements from start up$6,000 Additional cash raised0Cash balance on starting date$6,000 Total assets$97,000 Liabilities and capitalLiablitiesCurrent borrowing0Long term liabilities$87,000 Accounts payable0Other current liabilities0Total liabilities$87,000 CapitalPlanned investment$10,000 Other0Additional Investment required$87,000 Total planned investment$97,000 loss at start up$6,500 Total capital$90,500 Total capital and liabilities$97,000 Total funding$97,500 Proforma Profit and Loss Pro Forma Profit and L ossFY 2009FY 2010FY 2011Sales$28,080 $32,160 $36,240 come up to Cost